Tuesday, February 26, 2013

New Study: Alcohol Brands Underage Drinkers Prefer

BU Today, February 26, 2013

"Bud Light, Smirnoff, and Budweiser share a distinction that may make their corporate owners wince: they are among a relatively small number of alcohol brands that underage drinkers choose most.
This according to a first-of-a-kind report led by researchers at the School of Public Health, published online in Alcoholism: Clinical & Experimental Research. It is the first national study to identify the specific alcohol brands underage youth drink. The study authors, from SPH and the Center on Alcohol Marketing and Youth at Johns Hopkins Bloomberg School of Public Health, say that it has important implications for alcohol research and policy." Read More

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